AURRA London
VELVET
VELVET
Key Notes
Velvet is an indulgence - warm, rich, and effortlessly sensual. It’s the feeling of warmth brushing against skin, quiet moments in candlelight, and the quiet power of a lingering presence. Luxuriously smooth with a subtle edge, Velvet is for those who command attention without saying a word.
Fragrance Family: Gourmand
Every perfume unfolds in layers - top, middle, and base - each revealing a different part of the story.
Top Notes
Vanilla, Jasmine
Creamy, floral, inviting.
Middle Notes
Caramel, Saffron
Golden, rich, and slightly spiced.
Base Notes
Sandalwood, Amber
Soft, woody, and enduring.
Full Ingredients (INCI)
Vanilla planifolia fruit extract, Vanillin, Pelargonium graveolens oil, Isobutenyl methyltetrahydropyran, Parfum, Santalum album oil, Jasminum grandiflorum flower extract, Crocus sativus flower extract.
Allergen Information
Contains naturally occurring fragrance allergens: Citronellol, Geraniol, Limonene, Benzyl benzoate, Citral, Linalol, Eugenol, Benzyl alcohol, Farnesol.
“Parfum” is our proprietary fragrance blend, crafted without alcohol (ethanol), parabens or added phthalates. Each ingredient is carefully selected for purity, performance and skin compatibility.
Apply on pulse points (wrists, neck, behind ears). Do not rub - let it absorb naturally.
Concentration: Pure perfume – a modern attar (oil-based and alcohol-free) for long-lasting, intimate wear.
Longevity: Typically lasts 6-10 hours, depending on individual body chemistry.
Packaging: Recyclable glass bottle and box, crafted in small batches.
Origin: Handcrafted in India using vegan and cruelty-free ingredients.
Storage: Store below 30°C and away from direct sunlight.
Caution: For external use only. Keep away from eyes and broken skin. Keep out of reach of children and pets.
Formulation: Free from alcohol, parabens, added phthalates, and unnecessary additives.

SEDUCTION COMFORT ELEGANCE
what it feels like
The soft embrace of cashmere.
A glass of warm spiced milk, sipped slowly.
Late-night laughter that lingers in your memories for years to come.
WEAR IT WHEN
You want to turn heads without trying.
Velvet is a warm, sensuous embrace, making every moment feel just a little more golden.
'Velvet' by Aurra London has seriously exceeded my expectations. From the outer packaging to it's 'warm, rich and sensual' scent, the quality of this product is seriously like no other. You only need a small amount for it to last all day and on top of all of this, it is the perfect size to carry in your bag / purse if you are out an about. I couldn't recommend 'Velvet' more!
The only perfume I own that the smell actually lasts all day, so impressed with this!
I recently purchased Velvet perfume and I’m absolutely in love with it. From the moment I applied it, I was struck by the richness of the scent,it truly feels like a fragrance crafted for indulgence. The sweet notes add a delicate, faint sweetness that balances beautifully with the deeper, luxurious tones. One of the standout features is its longevity. The fragrance stays with me all day, which is perfect for both work and evening plans. Plus, its conveniently compact size means I can keep it in my handbag for a quick refresh whenever I need especially handy when heading to the office.
Velvet is more than just a perfume; it’s a statement of elegance and sophistication. Highly recommended for anyone who loves a scent that’s both sweet and enduring.
This scent is my favourite one for layers. I pair this with Zephyr, which for me is the most stunning combination of notes.
Five signature scents, one set
Explore the full AURRA range in travel sizes before you commit to a full bottle.
Starting at £60.00